Marketing & Sales
- Social Media Performance & Sentiment Analysis: Gain insights into your social media influence and reach, as well as insights into real-time audience sentiment regarding social media trends.
- Marketing & Social A+B Testing: Understand your audience and create custom content to engage directly with your crowd.
- Measuring Web Presence & E-commerce: Utilize tools to assess web sales and understand what content users like most on your website, and what they never see.
- Customer Retention & Lifetime Value: Understand consumer trends to identify consumers who are more likely to stay with you, for long periods of time, and those who may leave for another company, to differentiate the marketing strategy between the groups.
- Wallet Share Estimation: Understand the amount of business you receive from a particular group of customers.
- Customer Segmentation & Lead Prioritization: Target customers who are most likely to respond to individualized content.
- Demand Forecasting: Foresee demand, to produce supply properly.
- Cross-selling, Upselling, & Discounting Strategy: Understanding the data within your sales, to properly promote sales and discounts, and to bundle items together to entice customers.
- Trend spotting: Gain insights into social media trends and create market strategy around them, including when to post, who to share media with, and which posts to promote.